Senior Digital Designer for Thomson Reuters e-commerce Australian website
Produce designs in static and prototype form for the TR website
Responsible for designing assets and updating Global CMS
Develop design solutions for front end design which included:UI and UX for product microsite
Responsible for the delivery of highly creative email campaigns
Work closely development teams to prioritise, test and implement ideas
Project 1: Thomson Reuters HTML daily e-mail
Thomson Reuters Australia consumer-focused EDM, deployed in campaign monitor. Is a provider of tailored information solutions covering legal, tax, accounting, corporate compliance, industrial relations and HR. I was contracted to create user-friendly and visually appealing HTML E-mails to send to their user base.
Create e-mails in HTML and CSS that are fully W3C compatible.
Create links and rollovers in CSS to Thomson Reuters brand guidelines.
Design Photoshop images to be included in emails for engagement.
Create user interface assets, such as new buttons, to give a clean and updated feel to the user.
Add content and check links to continue aesthetics and consistency.
Updating hero banners for aesthetic appeal and consistency.
Create links and rollovers in CSS to Thomson Reuters style guide.
Maintain HTML information layover.
Create User Interface assets such as new buttons.
Add content and check links.
Create e-mails in HTML and CSS and fully W3C compatible.
Maintaining CMS (Teamsite) keeping style guidelines with Thomson Reuters, Global brand.
“Thomson Reuters is the leading seller of law books in Australia. Their product page needed to reflect their expertise.”
Project 2: Designing wire frames, interactions and familiarity
Full page interactive HTML wire frame for proposed layout
Hero banner was reduced in size to offer more page content.
Products were enhanced through a downloadable sample book PDF.
Highlight the Thomson Reuters Mission Statement.
Offer a drop down category menu on top to save space.
Project 3: Check Point – Micro-site
Hero banner branded to check point style and hyper linked.